Frozen Vegetables Market Analysis

Market Value (2023): US$ 34.26 Billion
Projected CAGR (2024-2032): 5.04%
Projected Market Value (2032): US$ 53.34 Billion

Introduction:

Frozen vegetables are vegetables that undergo fast freezing after harvest to preserve their nutritional value and freshness. They have gained popularity due to their convenience and extended shelf life, providing year-round access to a variety of vegetables. Advancements in freezing technology have improved their texture and taste, making them comparable to fresh produce. The focus on healthy eating and busy lifestyles has made frozen vegetables a staple in many households worldwide.

Frozen Vegetables Market Trends

1. Increasing Desire for Convenience Foods:

• The demand for convenience food is driving the frozen vegetables market, as consumers prioritize nutrients and ease of preparation in today’s fast-paced world.
• Frozen vegetables meet this need by providing a hassle-free solution for busy individuals and families, offering minimum preparation and year-round availability.

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2. Innovations in Product Offerings and Packaging:

• Companies are introducing unique blends and seasoned varieties to meet evolving consumer preferences.
• Advanced packaging technology, such as resealable bags and portion-controlled packaging, complements convenience, shelf life, and sustainability, driving repeat purchases and attracting new customers.

3. Surge in Female Employment:

• The growth in the female workforce has led to an increased reliance on ready-to-eat and convenient food options, driving the demand for frozen vegetables.
• With more women joining the workforce, there is a growing need for time-saving meal solutions, making frozen vegetables an efficient way to consume nutrition without extensive preparation.

4. Broadening Retail Channels:

• Expanding retail channels is essential for boosting accessibility and visibility in the frozen vegetables market.
• Manufacturers are diversifying distribution networks to include traditional grocery stores, online platforms, specialty food shops, and convenience stores, catering to the rising demand for convenience.

United States Frozen Vegetables Market

Role in the Global Market:

• The United States plays a significant role in the global frozen vegetables market, benefiting from favorable agricultural conditions that allow for large-scale production of diverse vegetables.
• The country employs modern freezing techniques in its advanced food processing sector to maintain the freshness, nutrients, and taste of vegetables.

Consumer Preference:

• The US consumer base increasingly prefers convenience foods, driving the demand for quick and easy-to-prepare frozen vegetables.

Frozen Vegetables Company News

Key Players:

1. General Mills Inc.
2. Conagra Brands
3. Hormel Foods
4. Unilever PLC
5. The Kraft Heinz Company
6. Nomad Foods Ltd
7. B&G Foods, Inc.
8. Greenyard

Recent Developments:

• Twin City Foods and Smith Frozen Foods have entered a non-binding agreement to merge, forming a unified entity named TCF Holdings, Inc.
• No Meat Factory, a Canadian company specializing in plant-based meat alternatives, acquired a former frozen vegetable processing plant previously owned by Twin City Foods in Stanwood, Washington, for US$ 19.4 Million.

Market Segmentation

Product:

• Corn
• Asparagus
• Spinach
• Green Peas
• Broccoli
• Mushroom
• Green Beans
• Others

End-User:

• Food Service Industry
• Retail Customers

Distribution Channel:

• Discounters
• Supermarket/Hypermarket
• Others

Country Breakdown (25 Countries)

1. North America:
   • United States
   • Canada
2. Europe:
   • France
   • Germany
   • Italy
   • Spain
   • United Kingdom
   • Belgium
   • Netherlands
   • Turkey
3. Asia Pacific:
   • China
   • Japan
   • India
   • South Korea
   • Thailand
   • Malaysia
   • Indonesia
   • Australia
   • New Zealand
4. Latin America:
   • Brazil
   • Mexico
   • Argentina
5. Middle East & Africa:
   • Saudi Arabia
   • UAE
   • South Africa

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